The New Rules of Disruption
03 2014 December
Creating a Culture of Content — Empowering Your Employees
Content marketing is hot, but it is not solely created by, inspired by, or used by marketing. Rather, content needs exist throughout multiple facets of...
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15 2014 November
How Good is Your Social Business Governance?
In our research and client work at Altimeter, one of the most misunderstood issues we see is social business governance. I’ve seen it defined as...
Read More14 2014 November
How Good Is Your Social Business Governance?
In our research and client work at Altimeter, one of the most misunderstood issues we see is social business governance. I’ve seen it defined as...
Read More11 2014 November
Lessons from the Fall of the Berlin Wall
25 years ago, I was living in Amsterdam watching the events unfold in Berlin, as the Wall fell. I saw history in the making on...
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31 2014 October
Why Social Selling Works — and Doesn’t
At Altimeter, we’ve been conducting research and working with clients on “social selling”, loosely defined as using social channels like LinkedIn, Twitter, and YouTube as...
Read More16 2014 October
Fun Foray: Electric Vehicle Test Drive
Occasionally, I’ll depart from my usual writing about business and technology and post about something more personal, which I call a Fun Foray. I recently...
Read More13 2014 October
My TED Talk: Leading in the Digital Era
I crossed an item off my bucket list when I gave a TED Talk at TED@IBM on Sept. 23rd. The event was part of the new...
Read More24 2014 September
Blogging as a State of Mind: Reflections on 10 Years of Blogging
Ten years ago today, I wrote my first blog post, entitled “Blogging as a State of Mind.” I still vividly remember the moment — my...
Read More09 2014 September
Apple Watch: Transforming Apple into a Luxury Fashion Retailer
While most of the tech and business press focused on the functionality of the Apple Watch (digital crown, battery life, taptic engine, yadda yadda…) discreetly milling around...
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