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The Disruption Mindset

To be competitive, it’s no longer enough to be innovative – you must have a strategy for disruptive growth, a plan to identify and seize an opportunity no one else has the audacity or confidence to reach for. Disruptors don’t just blow things up – they also create and build things that result in huge, positive change. This book will help you build your own disruption mindset.


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What Experts Are Saying


Charlene Li has done it again. With carefully-researched examples, she demonstrates how shifting the mindset of a company leads to breakthroughs that, in turn, lead to exponential and disruptive innovation.


Professor at Stanford School of Engineering and author of What I Wish I Knew When I Was 20

Change is not easy, but it’s necessary. Disruption has touched every industry and promoted exponential growth along the way. Charlene Li’s book encourages readers to take a chance, uproot the status quo, and go for the gold. No guts, no glory.


Primetime TV and podcast host, speaker, author, and part-time cowboy

Evolution is not about survival of the fittest; it’s about thriving on disruption. The Disruption Mindset will change your perspective, your business, and, dare we hope, your corporate culture.


PhD, chief strategy and artificial intelligence officer of Levi Strauss & Co.

In The Disruption Mindset, Charlene Li reminds us that while organizational structure is the spine of your organization, storytelling is its soul. Repetition and sharing of company lore strengthens your culture during difficult disruption.


CEO of Duarte, Inc. and author of five bestselling books on communication and persuasion

Thriving through and beyond disruption is a people challenge, first and foremost. Charlene Li’s experiences and practical guidance show leaders a successful path. I’m all-in for this!


CEO of YPO (formerly Young Presidents’ Organization)

Disruption isn’t something you observe, it’s something you must engage. It It means changing mindset to move beyond fear. But it’s hard! Charlene Li is a trusted advisor to help you and your team dance with disruption in this fast changing world. Read it and move faster.


Author, Imagine It Forward and former Vice Chair, GE

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Get the Companion Workbook
This free, six-part program is designed as a companion to the book and can be used by yourself or with your team to jumpstart your disruption journey. Download Here

Take the Disruptor’s Assessment
This test looks at the underlying skills, capabilities, and mindsets that determine your disruptive leadership quotient – the ability to lead and create breakthrough change and growth. Get Started

The Digital Leadership Course
In this free LinkedIn course you’ll learn tips to transform relationships with employees, peers, and influencers, like listening at scale, choosing the right type of engagement, and cultivating followers. Take the Course

The Ultimate Disruption Playbook Course
In this Udemy Course, you will create a coherent disruption strategy that will align your organization with a vision of how you will serve your next-generation customer. Learn More

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