By Charlene Li

The Disruption Mindset


To be competitive, it’s no longer enough to be innovative – you must have a strategy for disruptive growth, a plan to identify and seize an opportunity no one else has the audacity or confidence to reach for. Disruptors don’t just blow things up – they also create and build things that results in huge, positive change. This book will help you build your own disruption mindset.

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What Experts Are Saying

Charlene Li has done it again. With carefully-researched examples, she demonstrates how shifting the mindset of a company leads to breakthroughs that, in turn, lead to exponential and disruptive innovation.

TINA L. SEELIG, professor at Stanford School of Engineering and author of What I Wish I Knew When I Was 20

Evolution is not about survival of the fittest; it’s about thriving on disruption. The Disruption Mindset will change your perspective, your business, and, dare we hope, your corporate culture.

KATIA WALSH, PhD, chief strategy and artificial intelligence officer of Levi Strauss & Co.

Thriving through and beyond disruption is a people challenge, first and foremost. Charlene Li’s experiences and practical guidance show leaders a successful path. I’m all-in for this!

SCOTT MORDELL, CEO of YPO (formerly Young Presidents’ Organization)

Charlene Li understands that businesses don’t disrupt unless individuals do. The Disruption Mindset will help leaders shift their organizational cultures into high-gear growth strategies.

WHITNEY JOHNSON, bestselling author of Build an A Team and Disrupt Yourself

Change is not easy, but it’s necessary. Disruption has touched every industry and promoted exponential growth along the way. Charlene Li’s book encourages readers to take a chance, uproot the status quo, and go for the gold. No guts, no glory.

JEFFREY HAYZLETT, primetime TV and podcast host, speaker, author, and part-time cowboy

In The Disruption Mindset, Charlene Li reminds us that while organizational structure is the spine of your organization, storytelling is its soul. Repetition and sharing of company lore strengthens your culture during difficult disruption.

NANCY DUARTE, CEO of Duarte, Inc. and author of five bestselling books on communication and persuasion

Disruption isn’t something you observe, it’s something you must engage. It It means changing mindset to move beyond fear. But it’s hard! Charlene Li is a trusted advisor to help you and your team dance with disruption in this fast changing world. Read it and move faster.

BETH COMSTOCK, Author, Imagine It Forward and former Vice Chair, GE

Disruption Mindset Resources

Get the 6-Part Book Companion

This free, six-part program is designed as a companion to the book and can be used by yourself or with your team to jumpstart your disruption journey.

Take the Disruptor's Assessment

This test looks at the underlying skills, capabilities, and mindsets that determine your disruptive leadership quotient – the ability to lead and create breakthrough change and growth.

The Digital Leadership Course

In this free LinkedIn course you’ll learn tips to transform relationships with employees, peers, and influencers, like listening at scale, choosing the right type of engagement, and cultivating followers.

The Ultimate Disruption Playbook Course

In this Udemy Course, you will create a coherent disruption strategy that will align your organization with a vision of how you will serve your next-generation customer. 

Best Selling Author

Charlene Li

Charlene Li is the author of five books including the New York Times best-seller, Open Leadership and the co-author of the critically acclaimed book, Groundswell. She is working on her next book, The Disruption Mindset set to publish August 2019. Charlene is currently a Principal Analyst at Altimeter, and was previously the Founder and CEO of Altimeter Group prior to its joining Prophet. She was named by Fast Company as one of the most creative people in business and is a frequent speaker and advisor to Fortune 500 companies. She is a graduate of Harvard College and Harvard Business School and lives in San Francisco.

Other Books

The Engaged Leader

A Strategy for Your Digital Transformation

Open Leadership

How Social Technology Can Transform How You Lead


Winning In a World Transformed By Social Technologies

Twitter is not a technology it’s a conversation.

— Charlene Li —

Publications & Recognition

Book Awards

Board Positions



Follow Along

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Originally published on LinkedIn. Like many of you, the events of the past few weeks have thrown me flat on my butt. My heart goes out to the many people who are dealing with COVID-19 in their families or have lost their jobs. And my soul grieves for the pain that is...

Experience is what you get when
you don’t get what you want.

— Charlene Li —

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