Webinar Series: Leadership & Social Media

Join me for a series of five free Webinars that will feature frank, intimate, and unscripted conversations between me and eight thought leaders in the social media and leadership space. Each session will feature a different topic and perspective, as detailed below. We’ll also open up the conversation to questions from the audience.

As a special note, you’ll be automatically entered into winning a free one-hour call with Charlene Li, to be selected randomly from attendees at each of the Webinars.

Recordings of past Webinars appear below.

Past Webinars And Recordings

Guy Kawasaki and Charlene Li on “Today’s New Mandate: Enchanting and Open Leadership

Tuesday, September 28, 2010 10:00 AM – 11:00 AM PDT

Recording now available at https://vimeo.com/15487743 and also as an embed below.

Guy Kawasaki & Charlene Li On Enchanting & Open Leadership from Charlene Li on Vimeo.

Guy has been a long-standing advisor to companies and entrepreneurs, and doing so with wit and wisdom. I got to know Guy when we spent 24 hours on the USS Nimitz, which is featured  in Open Leadership”. Guy is working on a new book, “Enchantment: The Art of Changing Hearts, Minds, and Actions” so  I’m looking forward to discussing with Guy his take on what it takes to be a leader today. As a prolific blogger and Twitter user, Guy will also give his honest opinion of what makes it takes to be an enchanting leader with hundreds of thousands of followers online. Some questions we’ll be discussing:

  • What exactly does it mean to be “enchanting” and how does being open help?
  • What are the behaviors of today’s most successful leaders?
  • And what are the new rules for leaders? Followers? Organizations?



Chris Brogan, Brian Solis, and Charlene Li on “Your New “Failure” Imperative

Friday, October 1, 2010 10:00 AM – 11:00 AM PDT

Recording now available at https://vimeo.com/15490116 and also as an embed below.

Chris Brogan, Brian Solis, & Charlene Li on “The New Failure Imperative” from Charlene Li on Vimeo.

Chris and Brian have long written and talked about the importance of engaging and how this develops trust with customers. But one big barrier to organizations being open is business’s systemic aversion to failure.  Yet with social media, things will go wrong (even with the best planning).  We’ll be discussing how you must master failure as much as you master success, and how organizations can recover successfully from failure to build stronger trust. We’ll discuss:

  • What are the new rules for failure in organizations?
  • As an Open Leader, how can you create a culture of trust?
  • And how do you build an action plan for the worst possible scenario?


Steve Rubel, Maggie Fox, and Charlene Li on “The Upside of Giving Up Control on Today’s Stage

Recording now available at https://vimeo.com/15804364 and also as an embed below.

Steve Rubel, Maggie Fox, & Charlene Li on “The Upside of Giving Up Control” from Charlene Li on Vimeo.

Friday, October 8, 2010 10:00 AM – 11:00 AM PDT

Steve Rubel and Maggie Fox work closely with some of the biggest businesses in the world, where they frequently counsel leaders who are afraid to give up control. We’ll discuss how they broach this subject with their clients and how they show the value and upside of embracing being open. Some questions we’ll discuss include:

  • How do you convince executives that giving up control is inevitable?
  • How to quantify the value of giving up control?
  • What are the best ways to bring reluctant leaders into the social space?
  • And how can you help your organization embrace the new openness?


Jeff Hayzlett, Pete Blackshaw, and Charlene Li on “How to Craft Your Open Strategy

Recording now available at https://vimeo.com/15854559 and also as an embed below.

Jeff Hayzlett, Pete Blackshaw, and Charlene Li on “How to Craft Your Open Strategy“ from Charlene Li on Vimeo.

Thursday, October 14, 2010 10:00 AM – 11:00 AM PDT

Jeff Hayzlett and Pete Blackshaw are two experienced business leaders who have created open strategies, Jeff most recently at Kodak and Pete through his work with Nielson Online and serial entrepreneurship. We’ll discuss what it takes to create an open strategy for a business, and the challenges leaders can expect to encounter. We’ll also discuss some practical ways to move companies through that strategy building process. Some questions we’ll discuss include:

  • How do you go about creating an open strategy?
  • Who should “own” your open strategy?
  • What obstacles can you expect to encounter – and how do you overcome them?


Jim Kouzes and Charlene Li on Redefining Leadership.

Fri. Oct. 22nd 10am PDT

Jim Kouzes, along with his co-author Barry Posner, has been a long-time authority on leadership and I’m honored to be sharing this time with him. His latest book is “The Truth About Leadership” and we’ll be discussing how leadership has been changed by social technologies – and how the traits that make a great leader have stayed essentially the same. Some questions we’ll be addressing include:

  • What are the mindsets of today’s successful “open” leaders?
  • What aspects of leadership remain unchanged, or even are enhanced by social technologies?
  • What are examples of great leadership that will stand the test of time?