Rule #2 – Start with the Future in Mind

What we discuss in this episode:

• Why your plan for the future is more important than the future of technology
• The conflict between existing and adjacent customers and how to approach it
• Mala Sharma, GM of Adobe’s Creative Cloud, recounts balancing the demands of a market shift with the needs of existing customers 
• Covid-19 compressed 5-7 years of culture/workflow change into 5-7 days
• Political Movements can be very enlightening on how to inspire belief in others regardless of your politics
• Leaders create change by their nature
• An effective manifesto is what you observe to be wrong, how you think it could be made better, and what you’re going to do about it!
• I share my personal manifesto

Additional resources:

My Website: https://charleneli.wpengine.com/

More from Mala Sharma: https://www.linkedin.com/in/malasharma/