by Charlene Li | Apr 24, 2018 | Book, Culture, Employees, Future, Leadership, Privacy, social, Social business, Social networks, Strategy
10 years ago, my co-author Josh Bernoff and I released our first book, “Groundswell: Living in a World Transformed by Social Technologies”. On this anniversary, I wanted to reflect on what our expectations were when we published that work, what has changed, and what...
by Charlene Li | Oct 13, 2014 | Culture, Employees, Enterprise, Future of Work, Leadership, Social business, Social networks, Speeches
I crossed an item off my bucket list when I gave a TED Talk at TED@IBM on Sept. 23rd. The event was part of the new TED Institute, which partners with companies to create TED-curated events. The title of my talk was “Giving Up Control: Leading in the Digital...
by Charlene Li | Sep 24, 2014 | Culture, Enterprise, social, Social business, Strategy
Ten years ago today, I wrote my first blog post, entitled “Blogging as a State of Mind.” I still vividly remember the moment — my palms were sweating as I pressed the “Publish” button on my Typepad blog for the first time. I was excited,...
by Charlene Li | Mar 11, 2013 | Leadership, Research, social, Social business, Strategy
Are you a social business? By this, I mean are you aligning your social strategy to business goals? In a new Altimeter Group Report, “The Evolution of Social Business,” my co-author Brian Solis and I found that this was not the case. Only 34% of businesses...
by Charlene Li | Nov 7, 2012 | Research, Social business, Strategy
When I ask people what their social business strategy looks like, I usually get the following response, “Oh yeah, we’re on Facebook.” The conversation continues apace: — Twitter account…check. — YouTube videos….yup. —...
