by Charlene Li | Sep 12, 2013 | Leadership, Social networks, Strategy
Twitter just tweeted that it has filed a confidential S-1, with the appropriate disclaimer. Here are a few reasons why this filing and IPO warrant close scrutiny. Twitter is the last of the Big Four to go public. In the social networking ecosystem, Twitter is seen as...
by Charlene Li | May 8, 2012 | Leadership, Marketing, Mobile, Privacy, Social networks, Strategy
By Susan Etlinger, Charlene Li and Rebecca Lieb The run-up to Facebook’s IPO reminds me a bit of a wedding: everyone’s attention is on the big day (expected to be Friday May 18), without much regard for the weeks, months and years afterward. Charlene Li,...