by Charlene Li | Apr 24, 2018 | Book, Culture, Employees, Future, Leadership, Privacy, social, Social business, Social networks, Strategy
10 years ago, my co-author Josh Bernoff and I released our first book, “Groundswell: Living in a World Transformed by Social Technologies”. On this anniversary, I wanted to reflect on what our expectations were when we published that work, what has changed, and what...
by Charlene Li | Jan 4, 2012 | Future, Marketing, Social business
Rather than simply make prognostications, I wanted to give actionable advice based on these trends. This is the second of my three predictions and priorities for Social Business in 2012 (read the first prediction).Prediction #2: Your customers want to be known. Your...