Although the challenges surrounding diversity and inclusion (D&I) and digital transformation (DT) are often seen as separate, in reality they’re actually quite similar. In this article I give some advice on what organizations can do to advance both with the same initiatives.
We often think about digital transformation as something tackled by the dynamic duo of Marketing and IT. But there needs to be a third — HR. That’s because, while digital transformation appears to be about technology, at its heart it’s about people, and the relationships that are changed because of these digital technologies. Today I examine the key takeaways from a recent Prophet report on the subject.
Is your organization focused on the right things to drive digital transformation? And I mean a deep, meaningful digital transformation — one where the embrace of digital fundamentally changes an aspect of your business model that results in growth and better profits. Over the past two months, I filtered through hundreds of “top trends and predictions […]
My work with CEOs and other leaders has proven time after time that the wisdom and experience a great leader brings to the table are the keys to making his or her digital transformation stick. Any one of the tens or hundreds of digital natives within your organization can teach you to use Twitter, but […]
Content marketing is hot, but it is not solely created by, inspired by, or used by marketing. Rather, content needs exist throughout multiple facets of an organization – think sales, customer services, thought leadership, recruiting, etc. The result: more and more organizations are focused on creating what Altimeter calls a “Culture of Content” (CoC) to […]